Ben Brennan (CEO, QSTAC)
Date: Wednesday, November 10
Time: 3:45pm - 4:45pm
Pass Type: 2-day Training + Standard Conference, 2-day Training Only, 3-day Training + Standard Conference, 3-day Training Only, Exhibit Hall Only, Premium Conference, Standard Conference, Virtual Event Only - Get your pass now!
Track: Maximizing Performance
Session Type: Virtual Conference Session
Vault Recording: TBD
Everyone wants to be data-driven…but does it matter which data are doing the driving? The world’s best IT organizations use metrics to measure and achieve success, but so do the world’s worst ones. Your data-driven strategy is only as good as the data that is driving it. Misusing or misunderstanding the data you collect can keep you from the very success you seek. In this metrics MasterClass, Ben Brennan reveals the math, science, and art behind measuring experience and performance. By sharing real-life stories from startups to the Fortune 500, he’ll show you how to think critically, question your assumptions, and measure customer experience like a social scientist.