As the first ever product manager hired at ServiceNow, Fran is intimately familiar with the IT service management (ITSM) market. Fran has a wealth of experience in both artificial intelligence (AI) and natural language processing (NLP) and is a pioneer for conversational chatbots. He is an expert in blending consumer design principles with the best AI technologies to create exceptional self- help experiences. Prior to being chief product officer at Espressive, Fran held leadership positions at ServiceNow, BMC Software, and CA Technologies. As director of product management at BigPanda, Fran helped organizations process a storm of data into meaningful inputs they could react to.